About Me

I am a Brand Strategist and Operations Leader specializing in the luxury athletic and wellness sectors. With over a decade of experience as a Professional Photographer, I bridge the gap between high-end visual storytelling and operational excellence to build cohesive, market-ready identities

• Elite Visual Storytelling: For over 10 years, I have produced high-end athletic content and professional portraiture for world-class champions and Nike trainers. My work, which has been featured in exhibitions across New York and Paris, focuses on capturing the precision, grit, and luxury aesthetic of the fitness industry.

• Strategic Operations: I leverage my creative eye to direct operations for elite brands like Equinox and Fhitting Room, where I managed 10-person teams and spearheaded luxury partnerships with brands such as Therabody Reset and Glowbar.

• Academic & Creative Foundation: My approach is informed by a BFA in Photography from Parsons School of Design and an MA in Luxury and Brand Management from SCAD, allowing me to translate abstract brand values into tangible visual and operational strategies.

I am dedicated to elevating brand standards and creating community-driven engagement through the intersection of premium design and precise execution

Learn more about me on Linkedin.